Don’t Wait to See Which Players Churn, We Predict that on Day One!

Track each user’s churn journey: from which ad network they downloaded to when they will leave the game. Thanks to Nava, you can find out the churn day of every single user. We track the players in real-time and flag the ones that are about to churn. These users will automatically get an interaction offer in order to keep them engaged in the game. Seamlessly detect your "will churn" players, then keep them in your game, track and optimize to make sure this was done in an optimal manner.


Find out the Purchase Journey of Players by Smart Segmentation!

Nava applies machine learning models to create dynamic groups of users who are likely to become whales, complete purchase or complete any given conversion event. We help you to define users based on their past behaviour inside your game. Power up your mobile game and give your players better game experience with smarter player segmentation.

Don't Spam Your Users with Lots of Ads! Know Your Users’ Value!

Based on the previous players data, Nava defines two types of user behavior; "Valuables" and "Others". "Valuables" log in the game frequently and watch more rewarded videos than average in each session. Meanwhile "Others" log in to the game frequently as well. However, the number of watched rewarded videos is quite lower than the average. Nava detects the type of your users then focuses on the "Others" to make them "Valuables".


Generate More Revenue From Your Existing Players

Earn more money from your own data

Know Your Players

Understand and analyze the what, when and why of your players' behaviour. Understand the past; what happened and why! At this stage, machine learning algorithms start being trained.


Predict Next Behaviour

Start predicting how your players will behave in the future even they don't know yet. Our registered machine learning algorithms predict player behavior. Nava allows you to understand your players much more deeper.


Take Right Actions

Everyone is different in many ways; tastes, lifestyles, expectations… Showing the same offer to everybody does not make sense. Personalize your campaign and game regarding this knowledge.

How It Works

Step-by-step guide of Nava


Connect to the largest mobile ecosystem with integrated partners globally. Just select your analytics partners and measurement tools (Google Analytics, Game Analytics, etc.). Then, on the receiving side, choose the API that works for you to get access to your data, all of the time. With completed API connection, the mapping system is working to choose the required features/variables from your raw data. Here 80% match is enough to continue to the next steps.

Clean and Prepare Data

Raw data cleaning and new feature preparation process are completed by Nava. We perform feature engineering to help out our algorithms and improve model performance. When data is ready to use, Nava informs you to move on to the next process.

Choose Model

Ready-to-apply machine learning algorithms are waiting for you. The only need is to choose a ready-to-use model which is related to your next action and conversion events. These actions could be increasing; retention, the number of watched rewarded videos and the number of purchasing transactions.

Results of the Best Model

Nava informs you whenever your prediction model is ready. Come back to Nava and check the final report of the machine learning algorithm. Nava offers the results and accuracy with fully transparent models without any privacy. You can see the whole story and related features which are significant for prediction. Apart from this, Nava shows performance metrics, which help you to understand the accuracy of each model.


Start predicting the future behavior of new players while even they do not know how to behave in the future. Nava defines player groups who are likely to complete a specific action and conversion events. So you can engage with players before they churn; attract players who are likely to complete in-app purchases and much more. Also with Nava, you can choose the right balance between segment size and accuracy.

Action Tracking

With push notifications and in-app messaging, Nava reaches your targeted players to offer better game experience. To help you grow your game's audience, Nava also tracks the performance of recommended events and campaigns. You can also see performance metrics to understand how accurate each prediction and the recommended event is. With these insights, you can better calibrate your risk tolerance settings. Predict the next action of each player, just take action, track and win them back with Nava.

About Us

Our amazing team!


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Almost Free to Play


first month
  • Learn with 10K monthly active user data
  • 1 Prediction Model (Churn/Segmentation/LTV etc.)
  • Behaviour prediction for 1K new user/player

Pay to Play


first month
  • Learn with 50K monthly active user data
  • 1 Prediction Model (Churn/Segmentation/LTV etc.)
  • Behaviour prediction for 1K new user/player

Let's Play Together

Contact Us

for details
  • Learn with more than 100K monthly active user data
  • Tailor Made ML Models + Consultancy
  • Behaviour prediction for 10K new user/player