Online Privacy Policy
Mobilizer Yazılım ve Teknoloji Inc. is a private Incorporation, having its principal place of business at Mustafa Kemal
Mah. Dumlupınar Blv. No:280 G/1260 Çankaya/Ankara (“AppNava”, “we”, “us” or “our”) provides an analytics, data analysis,
prediction and optimization SaaS (software-as-a-service), which enables the tracking, analysis and prediction of users’
activities on mobile applications (respectively the “Apps” and the “SaaS”). The SaaS is available to App developers
and/or publishers (“Developer” or "Customer") through implementation of the AppNava API from AppNava’ website, at:
https://appnava.com/ (the “Site”).
AppNava is fully committed to protect the privacy of visitors to our Site (the “Visitors”) and/or of our Customers,
along with the privacy of their Apps’ users (“End User”), in compliance with applicable privacy and personal data laws
and regulations. Customer, Visitors and End Users are hereby referred to hereunder as “you” or “your”.
We take extra care in protecting the personal information that Customers and Visitors share with us in connection with
their use of the SaaS and the Site , including information concerning our Customers Apps’ End Users (the "Services").
This Privacy Policy (the “Privacy Policy”) is intended to describe our practices regarding the information we may
collect from you or to which we may have access, when you use or interact with the Services, and the manner in which we
may use such information, and the choices and rights available to you.
With respect to End User Data (as defined below), AppNava will act as a data Processor on behalf of the Customer, and
Customer shall act as a data Controller.
This Privacy Policy supplements, and should be read in conjunction with our Terms of Use available at
https://appnava.com/, which provides additional information on the Services.
We reserve the right to change the Privacy Policy. If we decide to make a material change to the Privacy Policy, we will
post a notice at least thirty days prior to making any material changes. Your continued use of this Site, including use
after the posting of any changes to these terms will be deemed acceptance by you of the Privacy Policy. You will find
information on the following topics within this Privacy Policy:
- Collected Information Policy
- Cookies
- Third-Party Policy
- Opt-Out and Update Policy
Collection Information Policy
Anonymous Information
You can visit the Site to read information about our company, products, and services without telling us who you are and
without revealing any personal information. To improve the usefulness of our site, AppNava measures and analyzes
non-identifying, usage, and volume statistical information from Site visitors in order to administer our Site, and to
constantly improve the quality of our service and site performance.
Information gathered may include, but is not limited to, the following: the activity of the Site visitor's browser when
the visitor is viewing the Site; the site path of visitors; and the time visitors come to the Site. AppNava reserves the
right to publish anonymous, aggregate summary information regarding its Site visitors for promotional purposes and as a
representative audience for advertisers. Please note that this is not personal information, only general summaries of
our visitors' usage of the Site.
Personal Information
Personal information refers to individually identifiable information, namely information that identifies an individual
or may with reasonable efforts or together with additional information we have access to, enable the identification of
an individual, or may be of private or sensitive nature information relating to an identified or identifiable natural
person. Identification of an individual also includes association of such individual with a persistent identifier such
as a name, an identification number, persistent cookie identifier etc. Personal information does not include information
that has been anonymized or aggregated so that it can no longer be used to identify a specific natural person.
Personal information Customers and/or Visitors provide us actively and voluntarily when they use or interacts with our
Services. You are asked to provide contact information such as Customers and/or Visitors name, company number, signing
person name and position, email and physical addresses, and telephone number, all when such Customers and/or Visitors
fill our online form or register for an account with us or when they update their accounts details. At registration
Customers also provide us with a list of Apps in which they would like to implement AppNava API. Additionally, we
collect and use the following categories and types of information in the following respective circumstances:
The contents of Customers and/or Visitors interaction with our customer support which may include text recording and
transcripts of such communications.
Financial information (such as credit card or bank account numbers), which is processed by our third party services
providers as further detailed below and to which we have no access.
Information we are required or authorized by applicable national laws to require Customers and/or Visitors to provide us
in order to authenticate or identify them or to verify the information we have collected or otherwise provide them with
our Services.
Computer, device, browser or Application identifier. For example, IP address, user agent, IDFA (identifier for
advertisers), Android ID (in Android devices); Google Advertiser ID, unique user ID and other similar unique
identifiers.
Information related to a mobile device or computer, such as: browser type, device type and model, operating system
(iOS/Android etc.), system language, OS version, Wi-Fi status, time stamp and zone, device motion parameters and
carrier.
Other information collected from End-Users when they use the App such as:
The dates and times in which End-Users launch the applicable App, its usage duration and frequency, End Users’ in-App
purchases (IAP), End-User events, pre-defined by the applicable Customer. End-Users’ interaction with the App, including
clicks and views, and in certain cases about End-Users’ impressions of and reactions to advertisements and other
information that is being communicated to the End-Users by the Customer through the App. End Users’ interaction with the
applicable App, such as: Device ID or unique identifier, device type, ID for advertising, operating system, IP address,
time zone, and location information from End-Users' mobile device or as can be derived from their IP addresses.
Importantly, End User Data does not generally contain any information that directly identifies an individual, such as
names, addresses, credit cards or other similarly regulated financial information, or any other type of sensitive
personal information, we acknowledge that under certain jurisdictions the End User Data we do receive when a Customer
uses the Services may be deemed personal data as it is associated with a technical identifier, and therefore, where
applicable, will be treated as such. If you are a customer, you may only provide us personal information related to end
users or allow us access in accordance with this privacy policy, only with such end users’ express authorization and
consent and refrain from providing us with any other personal information associated with end users.
Purpose of Information Use and Disclosure
AppNava uses the information that we collect on the Site to contact you to further discuss your interest in our company,
our services, and to send information regarding our company, such as marketing promotions and events. This information
may also be used to improve the services we provide you. The information is collected and stored in a manner that is
appropriate for the nature of the data that we collect, and the need to fulfill your request. This information is not
provided to third parties for their own use, unless specifically authorized by you. Though we make every effort to
preserve user privacy, we may need to disclose personal information when required by law, or in order to comply with a
current judicial proceeding, a court order, or legal process served on the Site.
As mentioned above, we have no direct relationship with the individual End-Users, therefore, it is the Customers’
responsibility to ensure that all personal information of End User received or accessed by AppNava pursuant to
Customers’ access to the SaaS is being provided to AppNava on the above legal basis for processing which in any event
shall include the basis of consent pursuant to which Customer shall obtain express consents and permissions from its
End-Users of its App, for the collection and processing of their personal information as set forth hereunder.
We may use personal information that we collect about End Users solely for the purposes
- To send Customers and visitors, updates, notices, notifications, announcements, and additional information
related to the Services
- To store and process End-User Data for the preparation and delivery of our Services, including compiled
analytics Reports and Prediction to our Customers
- To provide Customers with analysis and statistical predictions regarding End Users’ application habits and
preferences
- To create segmentation and cluster between users' sessions within the Services
- To be able to manage our Customers account and provide our Customers with customer support and technical
assistance
- To provide our Customers with the SaaS
- To display or send to Customers and Visitors marketing and advertising material and general and personalized
content and advertisement via the Services, email, postal mail, telephone, mobile applications and/or when you
visit other sites, and to track and analyze the effectiveness and relevance of such material
- To create cumulative statistical data and other cumulative information and/or other conclusive information that
is non-personal, in which we might make use, in order to operate and improve our Services
- To verify your eligibility and deliver prizes in connection with promotions and referral programs we may hold
from time to time
- To prevent, detect, mitigate, and investigate fraud, security breaches or other potentially prohibited or
illegal activities, including any breaches of this Privacy Policy
Personal information regarding the Customers, End-Users and Visitors will be maintained, processed and stored by us and
our authorized affiliates and service providers in Turkey, European Union and as necessary, in other territories in
secure cloud storage, provided by our third party service provider. You hereby accept the transfer and storage of
information as described above.
Data Retention
We may retain your personal information for as long as legitimately and to the extent required, for the achievement of
the purposes listed under Section 4, including without limitation, as reasonably necessary to comply with our legal
obligations and/or protect our legitimate interests. We then either delete such personal information from our systems or
anonymize it without further notice to you.
Third Party Policy
The Site may from time to time contain links to other websites. AppNava is not responsible for the privacy practices or
the content of these other websites. Customers and/or visitors should check the privacy policy statement of these other
websites to understand their policies. Customers and visitors who access a linked site may be disclosing their private
information. It is the responsibility of the user to keep such information private and confidential. Third parties may
advertise on our Site. In doing so, those parties, their agents or other companies working for them may use technology
that automatically collects information about you when their advertisement is displayed on our website. They may also
use other technology to personalise the content of, and to measure the performance of their adverts. We do not have
control over these technologies or the data that these parties obtain. Accordingly, this Privacy Policy does not cover
the information practices of these third parties.
Opt-Out and Update Policy
By providing us with your email address or any other contact information Customers and Visitors hereby agree that
AppNava may use your contact details for the purpose of informing you of our events, products and services offered by us
and to send you newsletters or marketing materials. AppNava offers its Site visitors a means for controlling the use of
session information. If, at any time after registering for information, you change your mind about receiving receipt of
information from us, or about the use of information volunteered by you, if you no longer wish to receive emails from
us, you may withdraw your consent by sending a written notice to AppNava by email to the following address:
info@appnava.com or by opting out by clicking “unsubscribe”. Please note that we may notify you (through any of the
means available to us) of changes or updates to our Services, payment issues, service maintenance, etc., and you will
not be able to opt-out of receiving such service messages.
Contact Us
If you have questions, concerns, or suggestions regarding our Privacy Policy, we can be reached by email to the
following address: info@appnava.com.
