Predictive Game & App Analytics and Optimization

See the Future

What We Offer

Increase Marketing Performance
with pLTV & pROAS

Anticipate campaigns’ future performance right after launch with our LTV prediction models. Achieve desired results with;

Custom Event Optimization

Enhance user targeting with tailored pLTV event tracking with Meta, Google & TikTok.

Value-Based Bidding

Boost ROI with bidding strategies driven by the future value of each user

SKAN Solutions

Optimize your UA strategies with a focus on iOS apps, ensuring SKAN compliance.

Gain +20% ROAS and enhance acquisition quality with precise, data-driven targeting from the very first session.

Predict Your Campaign’s Future ROAS Within First 24 Hours!

Maximize Revenue Potential
with Predicted Revenue Segment

Get user level predictions and segmentation based on LTV and IAP behavior to implement dynamic monetization strategies.

Early LTV and IAP Predictions

Utilize predictions starting from the first session to detect user’s monetary potential.

Distinct User Segments

Identify unique user groups based on their future value potential.

Dynamic Monetization

Dynamically implement tailored offers, pricing, and ad strategies for each segment.

Maximize Value

Transform low-value users into high-value contributors with targeted approaches.

Increase Retention
with Churn Prediction

Reduce churn and build player loyalty with Appnava’s AI-powered Churn
Prediction System.

Identify At-Risk Users

Predict which players are likely to disengage using advanced prediction models.

Understand Churn Behavior

Gain insights into the reasons behind user drop-off through deep analysis.

Implement Data-driven Re-Engagement Strategies

Transform potential churners into loyal, long-term players.

Turn insights into actions and create a loyal player base effortlessly!

What

Our Customers Say

Azerion - Emma's Puzzle

AppNava is a powerful tool for developers. With its AI-powered insights, we've identified and improved critical issues in our games, such as economy, paywalls, difficulty balance, and player churn. This has led to significant reductions in churn rates, a deeper understanding of player behavior, and increased LTV.

Timur Tugambay

Results

Tag Players

Improve the game

YallaPlay - Spades Master

I recently had the opportunity to experiment with AppNava. The support team was available and supportive. The tool is powerful with a user-friendly interface. Data loading is a breeze, and pre-processing before training models is a plus. The model accuracy is impressive, providing reliable and actionable insights.

Israel Lot

Results

Supportive Team

Improve the game

Gamester - Tiny Minies

Appnava, our affordable and effective behavioral data analysis partner, provided a comprehensive solution. They analyzed and modeled all our game event data and presented paths for churn reduction and LTV maximization. With their help, we've managed to decrease churn by more than 30% in a month.

Volkan Taban

Results

LTV Maximization

Churn Decreased by 30%

APPS - A Word Game

AppNava enabled us to create an actionable user segment, so we could customize our gameplay for each user segment effectively. With the churn prediction feature, we improved our game's onboarding experience and retention. The pricing is fair, and AppNava has a very supportive and skilled engineering team.

Burak Aydın

Results

Fair Pricing

Supportive Team

Narcade - Bubble Friends

We started working with Appnava because we were losing a group of players in a very short time, and we didn't understand why. Appnava enabled individual user insights through tagging. This helped us identify player retention levels and enhancing game development. This revolutionized our product development.